SC Deko Professional Services S.r.l., Bucureşti

With 40 years of experience in the varnish and paint market in Romania, Policolor is at the moment the largest Romanian manufacturer in the field. Between 1965 and 1990, the Varnish and Paint Enterprise Bucharest ? as it was initially called - was one of the most important suppliers of the national vehicles, furniture and electronics industries.
Beginning with 1990, the year when the Varnish and Paint Enterprise was transformed into a joint stock company under the name of Policolor S. A., the company has gradually diversified its product portfolio targeting the industrial segment as well as the household consumers one. The Policolor brands gained fame on different market segments due to their quality and especially to complex marketing strategies.
This year, Policolor aims to increase 3% its market share with a marketing strategy focused on launching new products, on developing the IRIS tinting system and on export support. The investment program for 2002 includes purchasing new laboratory equipment that will be used for the new products and to ensure a better quality control of the products. Investment will also include manufacturing equipment and the environmental protection.